What to Post on Social Media Plus 38 Examples

What to Post on Social Media Plus 38 Examples by Frances Caballo

Ten years ago, you wrote a book and you never expected to find out anything about the author. Now with social media, everyone wants that connection. I think our readers want to be invited into our lives and brought on the journey and be part of this whole process. ~~ Jane Green

Not Sure What to Post? Try These Ideas

Authors often ask me, “What should I post on social media?”

The answer is simple: Great content that your readers will enjoy. Social media and book marketing aren’t about you. Yes, you have books to sell and a blog you want your readers to visit. But in the end, everything you do is about the reader.

As such, the content you post will be driven by what motivates, moves, and meets the needs of your readers.

In other words, the content you post will need to be:

  • Informative
  • Interesting
  • And when images and videos are used, captivating
  • And at times, your content can be entertaining

[Read more…]