10 Quick Tips About Social Media

10 Quick Tips About Social MediaIf you’re just starting out on social media, it may seem overwhelming. Even if you’ve been using it for a while, the prospect of staying up to date on numerous social media platforms may seem like a full-time job.

Don’t get disheartened.

There definitely are learning curves to social media. That’s a given. But social media needn’t be overwhelming.

Take it from someone who works in social media every day.

As the joke goes, How do you eat an elephant? One bite at a time. Take the same approach to the social media networks you want to learn and keep up with.

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Indie Author Weekly Update – March 24, 2017

Indie Author Weekly Update

Today’s edition of the Indie Author Weekly Update is jam-packed with seven posts across nearly the entire spectrum of information that indie authors need to know.

Don’t miss Joanna Penn’s podcast interview of Mark Dawson or Self-Publishing Relief’s tips on how to make your book stand out on Amazon. There are great tips in these posts.


Indie Author Updates

Everything you need to know about hashtags from Lilach Bullock: “Ever since the first hashtag was used back in 2007 on Twitter, the popularity of hashtags has continuously grown and they have become a huge part of some of the biggest social networks. So in this blog post, I will be covering everything there is to know about hashtags: the do’s and don’t’s, how, where and when to use them, and the top hashtag tools on the market.”

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Blockbuster Author Kevin Tumlinson Reveals His Writing and Book Marketing Secrets

Kevin TumlinsonSeveral months ago I used Draft2Digital to convert one of my books to an ePub and distribute it to online book retailers. I was impressed by the customer service I experienced and how easy the staff made the entire process for me.

Then, I recalled hearing Kevin Tumlinson of Draft2Digital speak on Joanna Penn’s podcast about eight months ago and decided to invite him to join my Conversations with Frances webinar series.

Earlier this month I interviewed Kevin Tumlinson, marketing director for Draft2Digital and a bestselling author. We had a wide-ranging conversation about Draft2Digital and Kevin’s writing and book marketing tips. Here are some of the points we covered:

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Indie Author Weekly Update – March 17, 2017

Indie Author Weekly Update

Welcome to this week’s edition of the Indie Author update. On deck today are posts from Joel Friedlander, Jane Friedman, Digital Pubbing and others. Don’t miss Joel’s interview of Dan Blank; it’s terrific.

Using Improv Techniques for #Creativity plus Facebook Ads  with Andrea Vahl and by Joanna Penn: “Andrea Vahl is a social media speaker and consultant who is passionate about helping businesses understand and leverage the power of social media to actually grow their business. She’s the co-author of Facebook Marketing All-in-One for Dummies, and she’s also been an improv, stand-up comedian for 10 years. You can listen on iTunes or Stitcher or watch the video here, read the notes and links on Joanna’s website. She Joanna’s website for the complete transcript and links.”

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5 Tools Every Indie Author Should Use

5 Tools Indie Authors Should UseWhen I first started using social media, confusion quickly set it.

I read a lot of blog posts and tried every application I learned about. I signed up for more than I needed and registered for apps before they were even available. Some that come to mind are Strawberry Jam and BrandBuilder and its precursor, none of which exist today. I tried out SocialBro, and it doesn’t exist today either.

In fact, sometimes I write about apps, and six months later, well, they’re kaput! It’s an embarrassing at times and can get frustrating.

There are some applications that I know aren’t going to abandon me, and so today I am taking the risk of suggesting that there are five tools that indie authors can’t be without.

Ready to see which ones they are?

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Indie Author Weekly Update – March 10, 2017

Indie Author Update

In this week’s Indie Author Weekly Update you’ll find posts on blogging, branding, author bios, social media, and more. I hope you enjoy this week’s selection.

Meanwhile, after several days of rain and hail we’re enjoying a few days of respite, sun, and warmer temperatures. The warmer temps are always inviting to pursue a hike or bike ride. Don’t you agree? I hope you find your time in the outdoors as inspiring as I do.


 Indie Author Update

Why Do I Need a Media Kit? 5 Reasons (+ FREE online workshop series March 13-24!) from Chris Well: “The media kit is an essential tool for every author who wants to leverage the power of the media to build their brand. This set of PR materials gives media influencers and others a clear snapshot of what you have to offer.”

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Indie Author Weekly – March 3, 2017

ndie Author Weekly Update

Welcome to today’s edition of the Indie Author Weekly Update. You’ll find posts on how to building a landing page, secure forewords from a bestselling author, how to incorporate storytelling in your blog and more. I hope you enjoy this week’s selection and that you have a fabulous weekend.


Indie Author Updates

8 Landing Page Design Principles You Should Never Break from Undullify: “Let me tell you something about landing pages. When you start analyzing what makes a landing page tick, you start to notice something – they all start to look the same. Optimization experts have whittled landing pages down to a core format that is pretty much universal, because it incorporates design elements that work consistently in favor of increasing conversions, no matter what the industry.”

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What Are the Trends in Publishing? Here Are 10 Mark Coker Identified

Mark Coker on 10 Publishing Trends

Mark Coker’s Publishing Observations and Predictions

While attending the San Francisco Writers Conference, I decided to drop in on Mark Coker’s session on the ten trends driving publishing now and in the future. Here’s what he had to say:

Trend 1
Look for larger, broader macro trends. Ten years ago, ebooks comprised one-quarter of one percent of the book industry. Today? Half of all books are ebooks, even though over the past three years ebook sales have been stagnant.

Mark noted that ebooks offer a more portable discovery and reading experience, the deliver is instant, and readers can adjust the font size to their personal preferences.
Trend one quarter of one percent of book industry were ebooks ten years ago

Over the past three years ebook sales have been stagnant Click To Tweet

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Indie Author Weekly Update – February 24, 2017

Indie Author Update

Here’s another edition of the Indie Author Update. This week’s topics include book marketing, Facebook advertising, and blogging tips.

Kevin TumlinsonI hope you join me for the next  Conversations with Frances when I interview Draft2Digital marketing director and blockbuster author Kevin Tumlinson. Kevin is considered a prolific author, and was named one of Shelf Media Group’s 100 Notable Indies in 2016. I hope you’ll join us on March 1st at 1 pm PST as he shares his marketing tips.


Indie Author Updates

10 Tips To Up Your Book Marketing Skills Right Now by Rachel Thompson: “The basic premise of book marketing is this: write great books that people want to read, then effectively market them. If you’re self-published, use professional editors, designers, and formatters so your book looks amazing. I self-pub’d my first three books and invested in those services through scrimping and saving. Now you can crowdfund. It’s doable.”

Write great books and then effectively market them. Click To Tweet

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Getting lost in time online? 4 Tips to Keep You Focused

Social Media in 30 Minutes a Day4 Tips to Keep You Focused (And So Much More!)

Instead of my usual text-based blog, this week I present a vlog for you. It’s the session I gave at last week’s San Francisco Writer’s Conference. If you were unable to attend the conference or  my session, you can see and hear it now. I hope you enjoy it.

 

Social Media in 30 Minutes a Day by Frances CaballoThe basis of my presentation was a book I published late last year titled Social Media in 30 Minutes a Day. To have access to the apps I recommend and the cheatsheets, purchase the book.

 

Frances CaballoThe author of this blog: Frances Caballo is an author and social media strategist and manager for writers. She’s a regular speaker at the San Francisco Writers Conference. In addition, she’s a contributing writer at TheBookDesigner.com, and blogger and Social Media Expert for BookWorks. She’s written several social media books including The Author’s Guide to Goodreads and Social Media in 30 Minutes a Day. Her focus is on helping authors surmount the barriers that keep them from flourishing online, building their platform, finding new readers, and selling more books. Her clients include authors of every genre and writers’ conferences. Not sure how you’re doing online? Sign up for my free email course.

Practical Tips for Marketing Your Books on the Social Web

Kevin TumlinsonThe next free webinar, Conversations with Frances, featuring Kevin Tumlinson of Draft2Digital, is March 1st. Plan ahead by signing up now.