Indie Author Weekly Update December 9, 2016

Indie Author Update

I hope you enjoy this week’s edition of the Indie Author Weekly Update. Be sure to read Joel Friedlander’s series on how he got his start in blogging and soared to success. It’s a fascinating story.

So why the dogs in the image above? Why not? Those who know me well, know that I love dogs. I have an English Lab and fostered dogs for the Golden Gate Labrador Retriever Rescue. Why the snow in the above picture? It doesn’t snow where I live, but it is brisk and feels like it might snow.

I hope you enjoy this week’s selection below and that you have a lovely weekend. Keep warm!


Indie Author Updates

Video Will Be Huge in 2017…Get Ready! from BookWorks: “Video is incredibly popular. Experts estimate that in 2017 and beyond, video will make up 69% of consumer internet traffic. Back in 2015, consumers spent an average of five-and-a-half hours a day watching video content. That number continues to rise. On Facebook alone, some 500 million users view 8 billion videos on a daily basis. Video, because people watch so much of it, is useful in book marketing. At the same time, it’s important to keep your videos to approximately 90 seconds. Five percent of viewers will stop watching a video after 1 minute and 60% by 2 minutes.”

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Blogging Got You Down? Follow These 6 Steps

Blogging Got You Down? Follow These 6 Steps by Frances CaballoI’ve heard so many questions about blogging that I decided to address them today. 


6 Steps to Better Blogging

Let’s raise the curtain on the issue of blogging, shall we?

You know you should write your blog posts weekly but for some reason you feel writing new posts can feel akin to writing essays about the importance flossing.

Am I right? Guess what? You’re not alone. Plenty of authors feel this way.

There are more of you than you might think. Sure, when you look at other author blogs you think to yourself, “Geez. Their blog is great. They  must love to write those posts.”

Here’s a little secret. There are a lot of you who detest it. I have a colleague, and she publishes her blog posts every Saturday. By Thursday, I hear her complain, “I have to go home and try to figure out what to blog about next. Sheesh!”

See? You’re not the only one.

Learn how to refreshen older content for today's readersClick To Tweet

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How to Take Charge of Your Author Blog

Take Charge of Your Author Blog by Frances CaballoYou’re reading the text version of the Social Media for Authors Podcast, Episode 19, written and copyrighted by Frances Caballo.

 

It’s been a while since I talked about blogging so I decided to share today some incredible posts I’ve recently discovered.

As usual, this week’s episode includes summaries of four blog posts with awesome suggestions and, of course, I have your tip of the week.

Let’s start with your weekly tip.

Jody ReinJody Rein is a literary agent and developer of software for authors. She created a website called Writers’ Blog Finder just for authors like you.

You can use this tool to find the top blogs in a number of given categories.

You won’t be able to enter just any keyword. You will need to select a blog category using her designated keywords for your category and a sub-category. She explains that the goal of her tool is different than Google or Safari. She wants to provide writers with a useful filter that produces search results of blogs that she and her colleagues have personally visited.

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The New Facebook Ban Authors Need to Know About

12-29-14 The New Facebook Ban on Promotional Posts - How it affects Indie Authors by Frances CaballoLast week, Nina Amir sent me an email with a link to the AuthorLink.com blog post about the new Facebook ban on promotional posts on fan pages. She wanted me to know what I thought about the ban.

In case you didn’t see it, the blog post, titled Facebook Promotional Ban Spells Trouble for Authors, said that the new Facebook policy that takes effect on January 1st will be a problem for Indie authors.

AuthorLink is talking about the new ban on purely promotional posts created on fan pages that goes into effect in a few days.

ClickZ Explains the New Facebook Ban

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Friday Roundup: Add Visuals to Your Book Marketing

Episode 4 - Use Visuals

 

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Welcome to the Friday Roundup where you’ll find practical tips for marketing your books on the social web. This week’s segment includes summaries of four blog posts I found on the web,  and of course, your tip of the week on how to incorporate images in your marketing with Canva.


Let’s start with my weekly tip.

If you haven’t heard of Canva, go to Canva.com. This is an amazing application and now also a social media network.

I use it to create nearly all of my images for my blog and social media posts. Now, I say nearly all because I also use PicMonkey, another great app.

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Friday Roundup: How to Engage Your Readers

12-19-14 Engage Your Readers by Frances Caballo

 

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Welcome to the Friday Roundup where you’ll find practical tips for marketing your books on the social web. This week’s segment includes summaries of four blog posts that will help you hone your social media marketing skills, and of course, your tip of the week on how to engage your readers I hope you enjoy the post!


Let’s start with your weekly tip.

This week’s segment includes summaries of four blog posts with awesome social media tips, and of course, I have your tip of the week.

Let’s start with your weekly tip.

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Unplug, Daydream, Do What Inspires You

Do What Inspires You by Frances Caballo of Social Media Just for Writers

I’ve been volunteering for the Golden Gate Labrador Retriever Rescue (GGLRR) for nearly five years, fostering rescued Labs and conducting home visits.

After I had adopted one of my fosters two years ago, my involvement with the rescue slowed considerably, yet I still take in the occasional senior dog.

Right before Thanksgiving, I decided to foster Sterling, probably a Lab-Chesapeake Bay Retriever mix.

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10 Tips for Authors Using Social Media

12-8-14 Social Media Tips for Authors

 

Recently, Mashable wrote a post focused on social media tips specifically for writers that I found intriguing.

If you’re not familiar with Mashable, the website keeps its readers up to date on all things techy, from equipment to programs to social media.

In its recent post, Mashable polled six authors who have expertise in branding and asked them to share their best suggestions. Here’s what they said as well as my recommendations and comments.

10 Awesome Tips for Authors Using Social Media

1. Sign Up for the Big Networks

In other words, sign up for Twitter and Facebook. If you write romance or erotica, I don’t suggest rushing to LinkedIn.

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Friday Roundup: Image Resources for Indie Authors

Episode 10 - Pinterest for Authors

Welcome to the Friday Roundup where you’ll find practical tips for marketing your books on the social web. This week’s segment of Resources for Indie Authors tackles the topic of marketing your books and blog with images. Keep reading to learn more.


If you joined Pinterest in the early days and opened a personal profile, you need to upgrade to a business account.

Wait, you’re not a business you say? Of course, you are. You’re in the business of writing and publishing books and if you’re an Indie author that means you’re also forking out some big bucks for editing and design costs. Right?

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Friday Roundup: Resources for Indie Authors

Episode 6 - Marketing Strategies for Indie Authors - Social Media for Authors PodcastWelcome to the Friday Roundup where you’ll find practical tips for marketing your books on the social web. This week’s segment of Resources for Indie Authors tackles the topics of social media marketing, how to stay focused an off the Internet (when you’re writing), and how to be productive.


Some people wake up two hours early and dedicate their mornings to their writing and marketing before heading off to work. Others like to write in the evenings.

Whatever your writing schedule might be, there’s always a temptation to distract you. If your main source of interruption is the Internet, here are some applications that can help you.

I read that Jonathan Franzen obliterated the Ethernet card in his laptop and locked himself in a drab room to avoid distractions that would divert his attention away from the manuscript for his book Freedom: A Novel.

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