Indie Author Weekly Update – May 19, 2017

 Indie Author Weekly UpdateToday’s Indie Author Update includes posts on blogging, social media tools, word-of-mouth  marketing, and so much more! I hope you enjoy these posts, ones I considered the best from all the post I read this past week.

How ‘word-of-mouth marketing’ REALLY happens by Dan Blank: “Today I want to share a small case study with you, illustrating how word-of-mouth marketing really happens. My goal is to encourage you to connect in meaningful ways with others who resonate with the writing and creative work you are passionate about. Okay, let’s dig in…”

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The Way We Think About Social Media Is Broken

Why what we think about social media is brokenWhen you first write a book and brave the waters of social media, what are you thinking about?

Be honest.

I know what I was thinking. Sales. Readers. Clients.

It’s a mistake that we all make. We’re enthusiastic. We believe we just wrote the best book ever and we’re eager to turn all those hours we labored over every sentence into something tangible: green dollars. Or euros.

Or maybe we’re more altruistic. What we want is for people to enjoy our book, appreciate our craft.

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Indie Author Weekly Update – March 10, 2017

Indie Author Update

In this week’s Indie Author Weekly Update you’ll find posts on blogging, branding, author bios, social media, and more. I hope you enjoy this week’s selection.

Meanwhile, after several days of rain and hail we’re enjoying a few days of respite, sun, and warmer temperatures. The warmer temps are always inviting to pursue a hike or bike ride. Don’t you agree? I hope you find your time in the outdoors as inspiring as I do.


 Indie Author Update

Why Do I Need a Media Kit? 5 Reasons (+ FREE online workshop series March 13-24!) from Chris Well: “The media kit is an essential tool for every author who wants to leverage the power of the media to build their brand. This set of PR materials gives media influencers and others a clear snapshot of what you have to offer.”

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Indie Authors: Follow These 40 on Twitter in 2017

Indie Authors: 40 Twitter Users to FollowAs you probably already know, Twitter is where I spend most of my time online. My day starts with Twitter and ends with Facebook, but as a Twitter fan woman, Twitter is my darling amongst the social media I use.

To help you start the year right, I decided to create this list of my top contacts and purveyors of information in 140 characters or fewer. I hope  these individuals, experts, and entities soon become your favorites too.

Note: The list is organized alphabetically, not by ranking.

Authors and Experts to Follow on Twitter in 2017

Alliance of Independent Authors

Founded by author and poet Orna Ross, @IndieAuthor ALLI is a membership organization of indie authors and advisors.

Andrea Vahl

Andrea has been writing about social media for years. Although she caters to the business world, her words are genuine pearls of wisdom and she’s well worth following and keeping track of.

Anne R. Allen

I adore Anne’s blog and enjoy following her on Twitter too. She is one smart lady!

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Author’s Guide to Email Marketing plus 3 Best Practices

Author's Guide to Email Marketing plus 3 Best PracticesThere’s a piece of advice that authors everywhere are receiving that you can’t ignore: start your email marketing list and grow it.

As you can tell from the abundance of blog posts on this topic, I’m not the only one who agrees with this advice.

Moreover, email is the fastest, cheapest, most powerful way to engage with your readers at scale. No other service (not even social media) is as personal as email, and if done right, you’ll sell way more books through email than you could any other way. Tom Morkes

As effective as social media is for engaging with your readers – not to mention discoverability – there’s nothing that quite compares to a robust email marketing list.

There’s nothing that quite compares to a robust email list Click To Tweet

Right about now you probably think that it’s an excellent piece of advice but just how can you accomplish this goal? That’s exactly what this post is about so lean back, take a sip of your coffee, tea, or tequila (or bourbon or wine), and keep reading.

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Indie Author Weekly Update November 18, 2016

Indie Author Weekly Update

I hope you enjoy this new installment of the Indie Author Weekly Update. There are some great posts below but I hope you’ll start with Joanna Penn’s podcast episode on her plans and her recent trip. It’s inspirational.

As the weather turns cooler, are you finding yourself spending more  time indoors, huddled with a book or at your computer starting a new book? The winter is great for both activities. I know that I’m already thinking about 2017 and what I want to accomplish. One goal will be to return to fiction writing. Yes, you read that correctly! I want to finish a novel. I figure that if Joanna Penn can succeed in both fiction and nonfiction writing that I should at least give it a try, eh? What are you planning to do in 2017? I’d love to hear form you!


Indie Author Updates

If you only look at one post, don’t miss this podcast by Joanna Penn. You’re sure to feel inspired!

Taking Control Of Your Author Business In A Time Of Constant Change. My Report On The Last Month Away: “In the last month, I have spoken at Digital Commerce Summit in Denver, attended a week long professional author conference in Oregon, and spent 10 days doing book research in Israel. In this podcast, I share my lessons learned and what I’m changing with The Creative Penn.”

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