Indie Author Weekly Update – February 17, 2017

Indie Author Weekly Update

Today’s Indie Author Weekly Update includes posts on several topics from Pinterest to book marketing to attracting more traffic to your blog. I hope you enjoy this week’s selection.

Today I’m in San Francisco at the San Francisco Writer’s Conference. It’s my favorite conference and I’m fortunate that I get to present every year. Meanwhile, the rain has returned to Northern California so wish me luck as I drive to and from San Francisco

Indie Author Updates

Not Writing for Writers from Writer Unboxed: “The best idea I had for my first book came while I was raking leaves the backyard with my dog and realized that my main character also needed a dog. And then, to the soothing sounds of my rake scratching through the grass while I gathered cottonwood leaves into piles, I worked through the all the ways my character could and couldn’t acquire her new best friend. When I sat down to write, I knew exactly what she would do.”

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Indie Author Weekly Update – February 10, 2017

Indie Author Update

This week’s Indie Author Update covers a gamut of topics, from marketing plans to blogging to Twitter.

I normally schedule one Conversations with Frances each month but in March and April I’m breaking the patter and featuring four guests instead of two. I hope you check out the lineup and sign up for these free webinars.

Indie Author Updates

How I Became a Bestseller with a Coordinated Marketing Plan from BookBub Partners: “When my first novel, The Fairy Tale Bride, was traditionally published in October of 2000, I had all the usual hopes and dreams of new writers — letters from readers, great reviews, and, of course, becoming a bestselling author.”

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Indie Authors: Follow These 40 on Twitter in 2017

Indie Authors: 40 Twitter Users to FollowAs you probably already know, Twitter is where I spend most of my time online. My day starts with Twitter and ends with Facebook, but as a Twitter fan woman, Twitter is my darling amongst the social media I use.

To help you start the year right, I decided to create this list of my top contacts and purveyors of information in 140 characters or fewer. I hope  these individuals, experts, and entities soon become your favorites too.

Note: The list is organized alphabetically, not by ranking.

Authors and Experts to Follow on Twitter in 2017

Alliance of Independent Authors

Founded by author and poet Orna Ross, @IndieAuthor ALLI is a membership organization of indie authors and advisors.

Andrea Vahl

Andrea has been writing about social media for years. Although she caters to the business world, her words are genuine pearls of wisdom and she’s well worth following and keeping track of.

Anne R. Allen

I adore Anne’s blog and enjoy following her on Twitter too. She is one smart lady!

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15 Best Blogs for Indie Authors to Follow

Blogs Just for Indie Authors

Blogging can be so important to an indie author’s brand.

Should you blog? That depends. Many fiction authors do well even though they don’t blog. Instead of blogging, though, they have an active presence on Facebook and perhaps two other sites where they engage with their readers.

But if you write nonfiction, well, you just can’t get around the need to blog regularly. How else would you expose your writing, thoughts, education, and expertise to potential clients as well as readers?

I read a lot of blogs, and from the ones I read regularly, I’ve selected my list of the top 15 blogs for indie authors. If any are new to you, expand your world and check them out.

Here’s the list:

TheBookDesigner.com

TheBookDesigner is Joel Friedlander’s blog. He started this blog out of thin air several years ago and has grown it into a mainstay in the independent publishing arena. If you’re self-published, you have to read this blog.

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Indie Author Weekly Update

Indie Author Weekly Update

The Indie Author Update this week includes posts from bloggers I haven’t previously included, namely Marketing Drive, Rachel Thompson, and Anne Hill. I hope you enjoy all the posts I’ve selected for you from across the book industry’s blogosphere.

On another note, tomorrow is Christmas Eve and Hanukkah. However you celebrate this time of year, may your gatherings be joyful and the new year bring you all that you desire in your writing career.


Indie Author Updates

Twitter finally debuts live video for users Weekender from Marketing Dive: Live video has taken the digital landscape by storm in 2016, as key trends such as growing demand for digital content, real-time experiences and authenticity converge to enable anyone to broadcast an immersive moment. Successful live videos have the potential to go viral, like Candace Payne’s Chewbacca Mask broadcast did on Facebook Live, a video that has been viewed more than 162 million times.

Check out this week's Indie Author Updates Click To Tweet

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Indie Author Weekly Update December 9, 2016

Indie Author Update

I hope you enjoy this week’s edition of the Indie Author Weekly Update. Be sure to read Joel Friedlander’s series on how he got his start in blogging and soared to success. It’s a fascinating story.

So why the dogs in the image above? Why not? Those who know me well, know that I love dogs. I have an English Lab and fostered dogs for the Golden Gate Labrador Retriever Rescue. Why the snow in the above picture? It doesn’t snow where I live, but it is brisk and feels like it might snow.

I hope you enjoy this week’s selection below and that you have a lovely weekend. Keep warm!


Indie Author Updates

Video Will Be Huge in 2017…Get Ready! from BookWorks: “Video is incredibly popular. Experts estimate that in 2017 and beyond, video will make up 69% of consumer internet traffic. Back in 2015, consumers spent an average of five-and-a-half hours a day watching video content. That number continues to rise. On Facebook alone, some 500 million users view 8 billion videos on a daily basis. Video, because people watch so much of it, is useful in book marketing. At the same time, it’s important to keep your videos to approximately 90 seconds. Five percent of viewers will stop watching a video after 1 minute and 60% by 2 minutes.”

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Indie Author Weekly Roundup October 28, 2016

Indie Author Updates

Welcome to another edition of the Indie Author Weekly Roundup. I start this week’s roundup with book publicity tips and end with a quote from the talented James Baldwin. I hope you enjoy this edition of the Indie Author Weekly Roundup.

There’s still time to sign up for the next Conversations with Frances, on November 1st, featuring publishing expert Jane Friedman.

Jane is a columnist with Publishers Weekly, a professor with The Great Courses, and a keynote speaker at several writers’ conferences. She speaks regularly at industry events such as BookExpo America and Digital Book World, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. On November 1 at 11 am Jane will share her thoughts on book launches. She’ll also be available to answer your questions. Join us on November 1st.


Indie Author Updates

Book Publicity Do’s and Don’t’s for Indie Authors by Amy Collins and from BookWorks: “Every author is hoping for a call from NPR’s Terry Gross or the producers of Good Morning America. Perhaps they are pitching for a cover story at USA Today. Spending more than a small amount of time and money on these Top Tier Media outlets is not a great idea. There is a VERY small chance of getting in (especially if you are an indie author.) On top of that, if you DO get a Big Hit, it is a general media outlet going to a general audience; it is virtually impossible to focus on your message. Getting a Top Tier media appearance is fabulous to build credibility but does not usually sell books the way you think it will.”

Would appearing on NPR or Good Morning America help you to sell more books?Click To Tweet

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Visual Marketing for Authors Plus 12 Image Creation Tools

Attract Readers with Images

Jane FriedmanThe next episode of Conversations with Frances features Jane Friedman. Jane is a columnist with Publishers Weekly, a professor with The Great Courses, and a keynote speaker at several writers’ conferences. She speaks regularly at industry events such as BookExpo America and Digital Book World, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. On November 1 at 11 am Jane will share her thoughts on book launches. She’ll also be available to answer your questions. Join us on November 1st.


Visual Marketing for Authors

A number of years ago, experts predicted that by 2014, mobile marketing would rule the Internet. They were right.

So what’s the next trend? It’s already here, and it’s visual marketing.

In 2015, the Pew Research Center reported that Instagram was the fourth most used social media network behind Facebook, LinkedIn, and Pinterest. That’s right Pinterest, another visually-based social media network.

Why are images so hot? Mike Parkinson, the founder of Billion Dollar Graphics (BDG), explained the reason in an article titled “The Power of Visual Communication.” In that report, he noted that we process visuals 60,000 times faster than text.

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Indie Author Weekly Roundup October 14, 2016

Indie Author Weekly Roundup by Frances Caballo

This week’s Indie Author Weekly Roundup is longer than most but that’s because it is completely  chock-full with information you need at your disposal. I hope you enjoy this week’s selection!

And don’t forget that …

Jane FriedmanThe next episode of Conversations with Frances features Jane Friedman. Jane is a columnist with Publishers Weekly, a professor with The Great Courses, and she’s been a keynote speaker at several writers’ conferences. She speaks regularly at industry events such as BookExpo America and Digital Book World, and has served on panels with the National Endowment for the Arts and the Creative Work Fund. On November 1 at 11 am Jane will share her thoughts on book launches. She’ll also be available to answer your questions. Join us on November 1st.

Indie Author Weekly Roundup

Time Management Tips for Busy Authorpreneurs from BookWorks: “You know what  you’re supposed to do—write your book, start a blog and website, and turn to social media to help you market everything you’ve created. But where do you start? Facebook, Twitter, or Instagram? And how can you write your next book if you now need to spend time writing blog posts, posting social media updates, and chasing after Likes and followers?”

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Books Lingering on Bookshelves? Try These 18 Book Marketing Tips

10-3-16-18-book-marketing-tipsDo you want to sell more books? Every author does. I know that I do.

The truth is, we can never sell enough books, right? It would always be great to be able to sell another 1,000 books, or 100,000 more, or maybe even 250,000 more. Or even 100 more.

Indie writers regularly contact me wanting to know how they can maximize sales of their books. Some of them dream of the day when their writing can support them – a lofty goal.

If you look at the great success stories of today’s indie authors, they support their careers with writing nonfiction or teaching courses. Look at thriller author Joanna Penn as an example. She has sold almost 500,000 books around the world and in five different languages.

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